The EuroPeers Cookbook
Concept: A storybook of recipes that reflects the values and spirit of EuroPeers UK. The book will be a compilation of recipes from around the world as submitted by EuroPeers. Each recipe will be complemented with a photo of the EuroPeer, their brief story including their international experience, the context/story of the recipe and a brief description of the dish. Imagine Humans of New York meets Jamie Oliver.
Target: Age 16-35-year-olds who are worldly curious and enjoy delicious food
Language: English with the addition of recipes in the native languages where possible
- To compile an international cookbook that is guided by the international experiences of EuroPeers
To promote international experiences through the medium of food and story
For the cookbook to reflect the values and spirit of EuroPeers
For the cookbook to be freely available, easily accessible and useable in different contexts